WEBINAR
Prompting Workshop: Mastering Generative AI for Market Research
Unlock the Power of AI in Market Research: Master Prompting for Scalable Qualitative Insights

In this webinar, Voxpopme’s Betsy and Kelly Styring from Insight Farm explore the art and science of effective AI prompting for market research. Designed as a hands-on, interactive session, this presentation dives into how AI-powered tools can elevate qualitative research, making it faster, more scalable, and actionable. You’ll learn how to write impactful prompts, overcome challenges with large datasets, and ensure outputs are tailored to real-world research needs.
With real-world examples, a live demo, and insights into managing large datasets, this session is perfect for researchers looking to harness the power of AI in qualitative studies. The presenters also share their favorite techniques, tools, and strategies for maximizing AI’s potential while staying grounded in strong research methodologies.
What you’ll learn:
Prompting Best Practices: Learn how to craft clear, specific, and persona-driven prompts to maximize the effectiveness of AI in qualitative research.
Using AI to Enhance Research: Explore how AI tools can assist with analyzing large datasets, identifying themes, and surfacing insights faster.
Real-World Demo: See a live example of Voxpopme’s AI-powered platform in action, including how it can filter and analyze qualitative data.
Quantifying Qualitative Research: Understand how to accurately quantify themes and mentions while maintaining the integrity of qualitative insights.
Common Challenges and Solutions: Discover strategies for overcoming AI limitations, such as demographic filtering and contextualizing outputs.
Take Your Qualitative Research to the Next Level!
Watch this interactive webinar on demand to learn how to craft effective AI prompts, analyze large datasets, and extract actionable insights. Don’t miss this opportunity to elevate your market research with cutting-edge techniques—watch now!