User Research
The Power of Connection: Why a Connected Insights Team Can Propel Your Business to Success
Explore how connected insights teams drive business success through collaboration and shared understanding.
Shows
Market Research Shows: Amazing Ideas in Binge-worthy Format.
Original Voxpopme shows that cut through the noise. Go behind the scenes with industry pros and explore big ideas that shape insight work.
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User Research
Get Ahead of the Competition with a Customer-Led Strategy: Here’s How!
Learn practical strategies for building truly customer-centric business approaches that outpace competitors.
User Research
Say Goodbye to Inefficiencies: Shortening the Process with Consumer Insights
Discover how to streamline your insight workflows and eliminate research bottlenecks.
User Research
The Power of Empathy: Why Researchers Must Embrace it!
Understand why empathy is essential for effective research and how to cultivate it in your practice.
User Research
Realizing the Importance of Customer-Centricity to Increase Your Bottom Line
See how customer-centric approaches directly impact business performance and profitability.
User Research
How Consumer Insights Drives Strategy at MANSCAPED
Go behind the scenes to see how MANSCAPED uses consumer insights to guide strategic decisions.
Video Surveys
Unlock the Power of Consumer Feedback with Voxpopme’s Video Research Solutions
Explore the unique advantages of video-based research for capturing authentic consumer feedback.
User Research
Why the Presentation of Research Findings Must Be Simple
Learn why simplicity in presenting research findings leads to better stakeholder understanding and action.
Video Surveys
The Power of Video Showreels in Research
Discover how video showreels transform raw research data into compelling narratives that move stakeholders to action.
User Research
Building a Market Research Team to Drive Customer Loyalty
Learn how to build and structure a research team that keeps customer loyalty at the centre of every decision.
User Research
Have You Ever Wondered? Why Didn’t the Executives Take the Recommendation That You Presented?
Uncover why leadership ignores research recommendations and how to make your insights impossible to dismiss.
User Research
What Happens If You Are Not in an Insights-Driven Business?
Explore the risks and missed opportunities that come with ignoring consumer insights in business strategy.
User Research
The Importance of Generational Research
Understand why generational differences matter in research and how to design studies that capture them.
User Research
Know Your Customers: Creating a Product Roadmap Through Insights
See how consumer insights can shape your product roadmap and drive better development decisions.
User Research
8 Strategies to Get Your Company to Hear Customer Feedback
Practical tactics for getting leadership and cross-functional teams to listen to and act on customer feedback.
AI Moderator
Knock Knock. Who Is There? Your First Conversational Insights Platform.
An introduction to conversational insights platforms and how they change the way you gather qualitative data.
User Research
Are You Using ALL of These 17 Ways to Understand Your Customers?
A comprehensive look at the many methods available for understanding your customers and where gaps might exist.
User Research
Let’s Fix This: The Solution to the Data Quality Problem
Tackle the data quality challenge head-on with practical solutions that improve the reliability of your research.
User Research
Gain a Competitive Edge with Advanced Research Methods
Explore advanced research methodologies that give your brand a meaningful competitive advantage.
User Research
Unlocking Greater Sales Powered by Customer Insights
See how customer insights directly fuel sales growth and revenue performance.
User Research
Why Transformative Brands Are the Future of Customer Connection
Discover what sets transformative brands apart and why deep customer connection is the new competitive moat.
User Research
The Importance of Meaningful Messaging
Learn why messaging that resonates on a human level outperforms generic communications every time.
User Research
Unlock Your Path to Transformative Success with a Culture of Clarity
See how building a culture of clarity within your organisation accelerates insight-driven transformation.
User Research
Achieving Perspective on the Human Experience Through Holistic Insights
Explore a holistic approach to understanding consumers that goes beyond data points to capture the full human experience.
User Research
Is Your Research Team a Strategic Partner in the Business?
Evaluate whether your insights function is truly embedded in business strategy or operating on the sidelines.
User Research
TLDR: In Case You Missed What the Experts Told Us About Customer Insights
A rapid-fire recap of the most impactful expert advice on customer insights from across the series.
User Research
Are You Measuring Audience Engagement Correctly?
Challenge your assumptions about engagement metrics and discover better ways to measure what really matters.
User Research
Why Aren’t People Buying My Product?
Dig into the consumer psychology behind purchase decisions and what might be holding your product back.
AI Moderator
Interviewing an AI Human: Does AI in Research Have a Place?
A thought-provoking exploration of AI’s role in qualitative research and what it means for the future of the industry.
User Research
How Can We Fill 2023 with Joy for More People?
A reflective look at using consumer insights to create products and experiences that bring genuine joy.
User Research
Thanks 2022: Trending Topics of the Year Wrap
A year-in-review of the biggest trends and conversations that shaped the insights industry in 2022.
Video Surveys
Influence App – Get Paid for Your Opinion
Learn how the Influence app lets consumers share video opinions and get rewarded for their authentic feedback.
Video Surveys
How Avon Uses Video Surveys to Stay Connected to Consumers
See how Avon leverages video surveys to maintain a direct, authentic connection with their consumer base.
Video Surveys
Why Video Surveys Are So Good for Insightful Responses
Understand the science behind why video captures richer, more nuanced responses than traditional survey methods.
Video Surveys
Consumer Survey: Would You Purchase the New Ray-Ban Stories Smart Glasses?
Real consumers share their unfiltered reactions to Ray-Ban’s smart glasses in this video survey showcase.
Video Surveys
Are Video Surveys the Way to Reach Gen Z?
Explore why video-first research methods resonate with Gen Z and how to design studies that engage younger audiences.
Video Surveys
Video Responses Are Easier Than Writing Out an Answer for This Man Who Is Dyslexic
A powerful example of how video surveys create more inclusive research by removing barriers to participation.
Video Surveys
No Reason to Pull Out Your Hair! Editing Market Research Videos Is Easy This Way.
A walkthrough of how simple it is to edit and curate market research video content for stakeholder presentations.
Video Surveys
Video Surveys: What Did Consumers Buy on Amazon Prime Day?
Consumers share their Amazon Prime Day purchases and shopping motivations through video feedback.
Video Surveys
Voxpopme Video Survey Testimonials
Hear directly from researchers and brands about their experience using Voxpopme’s video survey platform.
User Research
How to Pick Your Tech Stack – A Chat with Scott Brinker
Scott Brinker shares his perspective on choosing the right technology stack for modern insights teams.
User Research
How Can You Give a Gift to Somebody That You Don’t Know?
An exploration of the consumer insight challenges behind gift-giving and understanding unfamiliar audiences.
Video Surveys
The Advantage of Video Surveys
A clear breakdown of the advantages video surveys offer over traditional text-based research methods.
User Research
The Power of Sharing Customer Feedback Directly with Stakeholders
See how sharing unfiltered customer feedback with decision-makers accelerates action and builds empathy.
Video Surveys
How Faurecia Decided to Use Qual Video Surveys Early in a Project
Learn why Faurecia brought qualitative video surveys into their process early and the impact it had on outcomes.
Video Surveys
Video Format Is Helpful to Share Information with Stakeholders
Discover why video is the most effective format for communicating research findings to busy stakeholders.
Video Surveys
Video Surveys Tell Good Stories to Bring Insights to Life
See how video-based research creates compelling narratives that make insights memorable and actionable.
Video Surveys
Using Video Surveys to Start Understanding the Customer
A practical guide to using video surveys as your starting point for deeper customer understanding.
Video Surveys
Using Video Surveys in Media for Audience Research
How media companies use video surveys to understand audience preferences and inform content strategy.
User Research
Understanding the Person Behind Your Customer
Go beyond demographics to understand the real person behind every purchase decision and data point.
Video Surveys
Global Search in Voxpopme’s Survey Software
A feature spotlight on Voxpopme’s global search capability and how it speeds up video analysis.
Video Surveys
Introducing VideoCX by Voxpopme!
The launch of VideoCX — Voxpopme’s platform for capturing and analysing video-based customer experience feedback.
User Research
Introducing Voxpopme
The story of how Voxpopme started and the mission to bring the consumer voice into every business decision.
Video Surveys
Sky’s VideoMR Success Story
See how Sky used video market research to capture richer audience insights and inform programming decisions.
Video Surveys
Microsoft’s VideoMR Success Story
Discover how Microsoft leveraged video market research to deepen understanding of their users.
Video Surveys
Wendy’s – VideoMR Success Story
Learn how Wendy’s used video market research to hear directly from customers and improve their experience.
Video Surveys
Fremantle’s VideoMR Success Story
See how Fremantle used video market research to understand viewer reactions and shape content strategy.
Video Surveys
C + R’s VideoMR Success Story
Discover how C + R Research used video market research to deliver richer insights for their clients.
User Research
Dave Carruthers Launches New Voxpopme Brand
Voxpopme CEO Dave Carruthers unveils the new brand identity and the vision behind the evolution.
User Research
Voxpopme Presents at Buckingham Palace
A look back at Voxpopme’s presentation at Buckingham Palace and what it meant for the company’s journey.
User Research
Perspectives Episode 16 – Your Best MRX Event Presentation
Industry experts share their most memorable market research event presentations and what made them stand out.
User Research
Perspectives Episode 15 – Automation in Market Research
A deep dive into how automation is reshaping market research workflows and what it means for practitioners.
User Research
Perspectives Episode 14 – Innovations That Haven’t Made It…Yet!
A look at promising research innovations that haven’t broken through yet and what’s holding them back.
Video Surveys
Dave Carruthers Introduces VideoCX by Voxpopme
Voxpopme’s CEO walks through the VideoCX platform and the thinking behind its design.
User Research
Full EP13 – The Biggest Untapped Opportunities for Market Research
Industry leaders reveal the biggest untapped opportunities they see in market research today.
User Research
Full EP12 – Top 3 Tips for Ensuring Respondent Engagement
Expert tips for keeping research respondents engaged and delivering higher-quality data.
User Research
Full EP11 – What ONE Research Related Firm Do You Feel Is THE One to Watch?
Industry professionals pick the research firms they believe are poised to make the biggest impact.
User Research
Full EP10 with WIRe – What ONE Step Can Companies Take to Support Women in the Workplace?
In partnership with WIRe, experts share actionable steps for supporting women in the research industry.
User Research
Full Ep.09 – What Three Things Will You Do Differently As a Result of GDPR?
Research professionals discuss how GDPR changed their approach to data collection and consumer research.
User Research
Full Ep.08 – Two Key Tips for Communicating Insights That Resonate with C-Suite
Learn the two most effective techniques for making your research insights land with executive audiences.
User Research
Full Ep.07 – How Will Automation Impact the Industry Over the Next 12 Months?
Industry voices weigh in on the near-term impact of automation on research roles and workflows.
User Research
Full Ep.06 – How Does Research Maintain Trust in Modern Times Where Fake News Is Rife?
A timely discussion on maintaining research credibility in an era of misinformation and scepticism.
User Research
Full Ep.05 – How Can You Best Educate, Develop and Improve Yourself in Market Research?
Seasoned researchers share their best advice for professional development in the insights industry.
Video Surveys
Voxpopme: The Power of Video
An overview of why video is the most powerful medium for capturing and communicating consumer insights.
User Research
Cheryl R. Halpern, The Dallas Marketing Group
Cheryl R. Halpern of The Dallas Marketing Group shares her perspective on consumer insights and marketing strategy.
User Research
Andy Buckley, Join the Dots
Andy Buckley of Join the Dots discusses innovation in research and connecting data to real human stories.
User Research
Lyndsay Katz, Bionic Solution
Lyndsay Katz of Bionic Solution shares insights on leveraging technology to enhance research effectiveness.
User Research
Iain Montgomery, Market Gravity
Iain Montgomery of Market Gravity discusses customer-centred innovation and growth strategies.
User Research
Jeff Doucette, Field Agent
Jeff Doucette of Field Agent explores modern approaches to field research and retail intelligence.
User Research
Blythe McLean, Bellomy Research
Blythe McLean of Bellomy Research discusses evolving consumer research methodologies and best practices.
User Research
Meredith Metcalf, HANES Brands
Meredith Metcalf of HANES Brands shares how consumer insights shape product decisions at a global apparel company.
User Research
Kendra Peters Shapiro, The Clorox Company
Kendra Peters Shapiro of The Clorox Company discusses driving innovation through deep consumer understanding.
User Research
Full Ep.02 – What’s Not Going to Change in Market Research in the Next 10 Years?
Industry leaders identify the timeless fundamentals of market research that will remain relevant for decades.
Video Surveys
How to Invite Your Friends to Voxpopme
A quick guide on how to invite friends and colleagues to join the Voxpopme community.
Video Surveys
How to Invite Your Friend to Voxpopme
Step-by-step instructions for inviting a friend to share their opinions on the Voxpopme platform.
Video Surveys
Voxpopme UK Users Cash Out
See how UK users earn rewards by sharing their video opinions through the Voxpopme platform.
Video Surveys
VoxPopMe’s Theme Explorer, a Game Changer for Video Analysis
A feature spotlight on Theme Explorer and how it transforms the way teams analyse video research data.
Video Surveys
Are You Ready for Your First VoxPopMe Response?
Everything you need to know to get started and receive your first video response on the platform.
Video Surveys
VoxPopMe Rewards App – It Pays to Have an Opinion
The official video introducing the VoxPopMe Rewards app and how users earn by sharing their views.
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