HAVE A SPECIFIC GOAL?
Ad Testing
Test creative concepts and surface insights that go beyond likes.
What This Course Is About
This course walks you through how to capture authentic consumer reactions to ad concepts, campaigns, or digital content.
Who It’s For
Creative, insights, or brand teams running ad concept testing or campaign evaluations.
What You’ll Learn:
Previewing and launching ad stimuli.
Using AI Chat to extract key reactions.
Building showreels to share highlights.
Quantifying reactions with AI Mentions.
Segmenting by audience or region.
Let’s get started
eBOOKYour Step-By-Step Guide to Creating Video Market Research
Comprehensive guide to designing and launching video research projects.
eBOOKWriting Amazing Video Questions for Brand and Product Feedback
Write open-ended video questions that surface emotional responses to ads.
TUTORIALChart Tab Analysis
Analyze quantitative patterns and emotional markers from ad feedback.
TUTORIALAnalyze Video Feedback with AI Insights
Overview of how Voxpopme’s AI Insights tool helps you conduct qual analysis on your study.
TUTORIALCreate AI Reports of Your Findings
Demo of generating reports from video data using AI.
TUTORIALHow to Create Showreels
Step-by-step guide to turning research findings into engaging visual stories.