122: Goodbye Inefficiencies: Shortening the process with consumer insights – a chat with Karen Kraft of Johnsonville

Creating what consumers actually want and doing so in a timely manner is more important than ever. But how do we say goodbye to inefficiencies and shorten the product development cycle with the help of consumer insights? To dive into that topic, I’m joined by Karen Kraft, associate director of consumer insights and analytics at Johnsonville. Join us.