HAVE A SPECIFIC GOAL?
In-Home Usage Testing (IHUT)
Capture in-context product experiences from real users.
What This Course Is About
See how real people use your products at home, then analyze their feedback for deeper insights.
Who It’s For
Researchers running product trials or long-form in-context studies.
What You’ll Learn:
Structuring a remote IHUT study.
Capturing in-context video feedback.
Using tags and themes to analyze product experiences.
Following up with targeted interviews.
Let’s get started
WEBINARLearn How Consumers Use Your Products at Home with Video IHUTs
Overview of how video feedback enables contextual, in-home usage testing at scale.
Your Step-By-Step Guide to Creating Video Market Research
Comprehensive guide to designing and launching video research projects.
WEBINARHow to Conduct Effortless IHUTs
Step-by-step guide to launching and analyzing IHUT studies with Voxpopme.
eBOOKWriting Amazing Video Questions for Brand and Product Feedback
Tips for crafting open-ended questions that elicit deep feedback in IHUTs.
TUTORIALHow to Upload Responses for Analysis
Tutorial on uploading responses from third-party vendors into your IHUT project.
TUTORIALAnalyze Video Feedback with AI Insights
Overview of how Voxpopme’s AI Insights tool helps you conduct qual analysis on your study.
TUTORIALCreate AI Reports of Your Findings
Demo of generating reports from video data using AI.
TUTORIALHow to Create Showreels
Step-by-step guide to turning research findings into engaging visual stories.